This is the global launch ceremony of the trailer of Ranbir Kapoor’s Ramayana. Yes – global launch. Global launching is a feeling of pride for any Indian film. And when this ceremony takes place at San Diego Comic-Con, its importance can be understood. It is important to know why San Diego Comic-Con is so famous, what are its specialties and how important this place is for cinema lovers around the world. But before that let us understand why director Nitish Tiwari and producer Namit Malhotra have chosen the most expensive and grand venue for the trailer launch.
To know this one has to understand the mission of the filmmakers. Let us tell you that recently in the capital Delhi also ramayana movie An event was organized. Many big actors of the film participated in it. Apart from producer-director Namit Malhotra-Nitesh Tiwari, Ranbir Kapoor, Sai Pallavi, Sunny Deol and Yash were seen together on the stage and with them it was also explained in detail how important this film is for the whole world. Arun Govil, who played Ram in Ramanand Sagar’s serial Ramayana, was also present at the ceremony.
Ram’s glory on the global stage
As soon as he climbed the stage, actor Ranbir Kapoor announced Jai Shri Ram and saluted Arun Govil. Ranbir clarified his own role in the resolution to bring the glory of Ram to the global stage on screen and also explained why Lord Ram is the ideal for all of us. Producer Namit Malhotra further expanded these words of Ranbir Kapoor in his words and also made his intentions clear.
Let us tell you that the dimension of ambition of Ramayana producer Namit Malhotra is global. During the first resolution ceremony held in Delhi, Namit had clearly stated why this film should reach across the world. The producer believes that the influence of Lord Shri Ram is such that his life story needs to be taken to every home outside the Indian subcontinent. When America, Europe, China or any other country can send us the heroic stories of its history and mythology, then why should we not send the inspiring stories of our great heroes to them.
Global messaging strategy
Since Ramayana is such an eternal story, which has never become old for thousands of years. Ramayana conveys different meanings in every era and era. The characters in Ramayana are symbols of human tendencies. The context of Ramayana is a reflection of society and nation. The meeting of Ram and Sugriva and then the invasion of Lanka – is not an ordinary event but a symbol of the alliance between two nations and the attack on a country that was a threat to the world. Even in today’s war environment, examples of this can be seen in the treaties of nations and in cases of attack.
Ranbir Kapoor’s Ramayan is going to tell the story in that global perspective. In an environment of war, Ramayana can give the message of world peace. Therefore, if the trailer of Ramayana is launched in America from a platform like San Diego Comic-Con, then its message will go across the world.
The film has actors like Yash and Sai Pallavi, who have more influence in South India, during the ceremony in Delhi, there was a discussion again about Hindi of both the actors but the director-producer has linked it to the Pan India mission. And when the trailer is being launched in America, then call it a global connection of that pan India.
San Diego Comic-Con is in California
Let us tell you that San Diego Comic-Con (SDCC) is in Southern California, America. The global launch of Ramayana trailer is being organized in Ballroom 20. All the actors of the film will be present in this grand function. The special thing about San Diego Comic-Con is that this ballroom has seating arrangements for 4,800 spectators simultaneously. Famous film journalist Koy Jandreau is hosting this event. According to the information, the trailer of Ramayana will be available for the Indian audience on Friday morning. SDCC is a well-equipped venue where large commercial events are organised. There will be coverage of Ramayana event all over the world and there will be global promotion of the film.
This film of Namit Malhotra- Nitesh Tiwari is also going to set a record in terms of huge budget. The film, which will be released in two parts, has many big actors together. For example Ranbir Kapoor, Sunny Deol, Yash, Ravi Dubey, Arun Govil, Lara Dutta, Kajal Aggarwal, Rakul Preet Singh, Anupam Kher, Kunal Kapoor etc. Amitabh Bachchan’s voice is also going to be heard in the film. Made with a budget of Rs 4000 thousand crore, the first part of the film will be seen on Diwali this year and its second part will be seen on Diwali next year. A lot of emphasis has also been given to the technical aspect of the film. Background score and music were composed by Hans Zimmer and A.R. It is from Rahman. Hans Zimmer is an Oscar winning composer.
Hollywood standard technology in Ramayana
Hollywood standard technology has also been taken care of in the making of Ranbir Kapoor’s Ramayana. The producer-director believes that the latest technology has been used to ensure the impressive performance of the film across the world so that it looks no less than any multi-budget Hollywood film. This is the reason why motion-capture technology used in Avatar has been used. The film is going to be released in multiple languages, in the dubbing of which state-of-the-art AI-powered lip-sync technology has been used. The mission is to take this film to all the countries of the world. The director has told in a conversation that the work of visual effects (VFX) of the film was handed over to Oscar-winning studio DNEG.
Kalki 2898 AD also premieres in America
Let us also tell you that this is not the first time that an event related to an Indian film has been organized at San Diego Comic-Con in Southern California. Earlier, the first glimpse of mytho-science fiction Kalki 2898 AD directed by Nag Ashwin was also shown at this place. The film was premiered. This film was released in the year 2024, which did good business at the Indian box office and also abroad. Amitabh Bachchan, Kamal Haasan, Deepika Padukone, Prabhas played special roles in this film. Now that the trailer of Ramayana is being launched at San Diego Comic-Con, it remains to be seen how much impact this grand film has across the world.
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