The Narendra Modi government at the Center is going to complete 12 years next week. On this occasion, BJP will run a special public relations campaign across the country. Its theme and tagline is – 12 years: of faith, of development, of public welfare. Under this, the party will present the account of the achievements of the last 12 years to the public through five booklets.
According to the information, ’12 years of unmatched trust, development and public welfare’ campaign will be run from June 5 to June 21. Under this, various programs will be organized across the country. It is being told that through the booklet, party leaders will go from village to village and convey information about the achievements and public welfare schemes of the Central Government to the people.
Achievements in five booklets
It is being told that these booklets will be released in all Indian languages including Hindi, English, Urdu. The achievements of the Modi government have been compiled together in these five booklets. Which will be delivered to the public.
- The booklet named Rashtra Pratham- Core Manra will mention those major decisions taken in the last 12 years where the Modi government took steps keeping the interests of the country paramount. Under national empowerment, the booklet mentions India’s display of military power, Operation Sindoor and surgical strikes etc.
- Public service is the resolve booklet includes the decisions taken in the interest of different sections of the people of the country.
- In this booklet named From Empowerment to Prosperity, there is mention of the empowerment of half the population of the country i.e. women and the decisions taken to make them strong, capable and self-reliant.
- Heritage as well as Development – In this booklet, it has been mentioned how in last 12 years, efforts have been made in India to preserve its ancient culture, history and traditions along with modern development and technological progress.
- Similarly, in the Rashtra Nirman booklet, the steps taken in the field of infrastructure have been given in a sequential manner.
Public Relations, Service and Awareness Programs
It is being told that from June 5 to June 21, 2026, various public relations, service and awareness programs will be organized across the country. The party is going to celebrate it as “twelve years of trust, development and public welfare”. The party has described these years as important from the point of view of upliftment of the poor, deprived and backward classes, welfare of farmers, women empowerment and overall development.
Public will be given information about development works
Under the programs, media interactions will be organized from June 8 to 12. During this, Union Ministers, Chief Ministers and party leaders will present the achievements and development journeys of the government before the public. These booklets will be released during this period. A special public relations campaign will be run from 8th to 14th June, in which public representatives will go to their respective areas and communicate with the citizens and give information about development works. Under this campaign, programs like tree plantation, cleanliness campaign, Pragati Path Yatras and Vikas Bharat Sankalp Sammelan will also be organized. It is being told that the party has set a target of contacting at least 500 important persons in each district, so that the message of the government schemes can be conveyed to different sections of the society.
Public welfare camps will be organized across the country
Here, between June 12 and 20, public welfare camps will be organized across the country, where people eligible for Ayushman Bharat, PM Swanidhi, PM Surya Ghar and other schemes will be registered. Along with this, auditorium meetings, exhibition of achievements and workshops on natural farming will also be organized in each district. There are also plans to organize a campaign in the name of a tree on Environment Day (June 5) and a yoga program at the divisional level on International Yoga Day on June 21.
According to the information, for the success of this campaign, the party has laid emphasis on formation of special teams at state and district level, organization of workshops and effective use of social media. Besides, instructions have also been given to give priority to environmental protection and use of indigenous products during the programs. The party leadership says that this campaign will not only become a medium to convey the achievements of the government to the common people, but will also play an important role in accelerating the resolve of a developed India.
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