Ramayana: There is a huge buzz about Ranbir Kapoor’s film ‘Ramayana’. The film is going to release on Diwali this year, which is eagerly awaited. Namit Malhotra has already confirmed the budget of the film at Rs 4000 crore. Also when RAMA Glimpse came, people were not happy. Users said that the teaser lacks Indian touch and excessive VFX is visible. Well, Ranbir Kapoor and Yash are now preparing for the trailer. Recently information was received that the trailer of Nitesh Tiwari’s ‘Ramayana’ is about to come. But not one, but two trailers are going to be launched. Apart from Delhi, it was also found out where else planning has been done. Preparations have been made for Indian as well as American fans.
Recently a report was published on Box Office Worldwide. From which it was revealed that Nitish Tiwari has started doing promotions on two sides in July. In this campaign of his Ramayana Two different trailer launches have been designed. Due to which the film will get not only domestic theatrical moment but also international stage in the same month. Now this trailer launch is more in discussion than the films released in July. The makers have already decided that the promo campaign will be divided on two big platforms. So that the trailer reaches as many people as possible and the buzz of the film can be created.
Where will the two trailers be launched?
From this report it was found that the first trailer of ‘Ramayana’ is of about four minutes. Also, it has been planned to be released in theaters along with Christopher Nolan’s film ‘The Odyssey’. Also, a special screening of it has also been organized at Bharat Mandapam in New Delhi on 18th July. At the same time, a second trailer of about three and a half minutes has been prepared to be shown at San Diego Comic-Con. The trailer of the film will be shown to the American audience at the end of this month. Which is a good decision according to the global strategy of the film.
What did you do for the international audience?
According to the information, an English lip-sync version of the film has been prepared for the international audience. The strategy of the trailer has also been made keeping this in mind. Even with this different launch, the makers are getting two big platforms. One is related to India’s ‘event-cinema’ space. Then the second one from the atmosphere of the Global Fan Convention.
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