The power of the Internet has made many common people stars overnight, but there are some faces whose popularity does not diminish with time. Jiang Chenglan, a resident of China, is one of those select influencers who maintained their place in people’s hearts even after staying away from social media for a long time. This is the reason why as soon as he returned, there was a stir on the internet.
On May 13, Jiang Chenglan made a comeback through a new social media account. His comeback was such that within no time his new handle went viral. According to reports, within just 24 hours, around 1 crore people followed him on his new account. This figure is considered very big for any social media star. The special thing was that he created a new handle with his real name Jiang Chenglan, due to which his old fans immediately recognized him.
Gave this warning to fans
Jiang was completely missing from social media for the last three years. Earlier she used to run her own channel named Chengshian, where she had crores of followers. He did not post any new video after May 2023. At that time there were about 30 million followers on his account. After her sudden disappearance, her fans kept trying to know where she had gone and why she decided to leave social media.
Now with his return, Jiang has also revealed the reason for this silence to the world. He told that there was a serious dispute with his old agency Jin Jia Company. Due to this controversy, he had distanced himself from social media. Jiang says the Chengshian name was associated with his old company, so he decided to leave that identity behind and make a comeback with a new name and a fresh start. In his video, he also warned fans not to trust old shops or goods sold under old names. Jiang clearly said that he no longer has any connection with those platforms or stores. He appealed to his supporters to trust only his official new account and new identity.
The first video of his return on social media also went viral very fast. In this video, Jiang shared an easy and useful tutorial related to everyday makeup. The video was liked by millions of people in no time. According to reports, this video has received more than 4.4 million likes so far. In the comment section, fans expressed happiness over his return and said that they were waiting for him for a long time.
Jiang Chenglan’s popularity is not limited to makeup videos only. Her special thing was that she maintained a personal connect with her audience. This is the reason that despite such a long break, people did not forget him. It is often seen in the internet world that people’s popularity starts decreasing if they are not active for a few months, but in the case of Jiang, exactly the opposite happened. His comeback proved that a strong fan base and people’s trust is the biggest strength of any influencer.
Jiang has also indicated that in the coming times, she will not be limited to just beauty content. She told that she will also share online tips on topics related to life and self-development. It is clear from this that now she wants to establish herself not only as a beauty influencer but also as a motivational and lifestyle creator.
It is not easy to return to the world of social media, especially when one has been away from the public eye for a long time. But Jiang Chenglan showed that if you have a place in people’s hearts, then the comeback can always be great. His new journey is now progressing rapidly on the internet and his fans are once again eagerly waiting for his new content.
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