Google Search Profiles: Google has launched a new feature “Search Profiles” for creators and publishers. With the help of this feature, users will be able to show their identity and content in a better way in Google Search and Google Discover. The creator’s latest articles, videos and social media posts will be visible in one place in the search profile. Its benefit will be available only to those creators who have at least 1 lakh followers on YouTube, Instagram or X, whereas on TikTok, 3 lakh followers will be required. At present this facility has been started in America, but soon it can be started in India also.
You will get more recognition in search and discover
Google has said in its official blog post that the new search profile feature will act as a dedicated and shareable hub for creators and publishers. Through this, users will be able to display their new articles, videos and social media posts at one place. The company says that this will make it easier for the audience to follow their favorite creators and will also increase the reach of the content. Search profiles can be accessed on mobile through Google Search’s knowledge panel, Google Discover or direct URL. This feature will allow creators to control how they appear on Google’s different platforms.
Who can create a search profile?
Google has also set some eligibility conditions for this feature. To create a search profile, a user must have a certain number of followers or subscribers on at least one supported platform. According to the company, there should be at least 1 lakh followers on YouTube, Instagram or X, whereas on TikTok this number has been fixed at 3 lakh. Eligible users can create a new profile by linking their social media accounts or can claim a profile already created by Google. Avatar, bio, website, social media links, video platform and other important information can also be added to the profile. This feature will be available only to creators 18 years of age or older.
Knowledge panel will be more smart
Google says that if a user claims his search profile, then a Google Knowledge Panel can also be prepared for him. For users who already have a knowledge panel, their panel will be updated with new profile information, new avatar, recent content and direct profile link. To create a new search profile, users will have to go to profile.google.com slash claim and sign in with their Google account and social media account. After this the profile can be prepared. Currently, this feature is available only in America, but Google has indicated that in the coming time it will be extended to more countries and more creators and publishers.
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